Marketing FAQs

What is the difference between Essential, Plus and Complete?Essential combines paid advertising management with customer engagement and monthly reporting.Plus includes everything in Essential, with one email marketing campaign per month.Complete includes everything in Plus, alongside an initial website build of up to 10 pages or an agreed refresh of your existing Wix website, initial SEO setup and one automated email flow of up to three emails.

Do the packages include creating social media posts?No. You continue creating and publishing your regular social posts. I manage your paid advertising and respond to comments on your ads and posts within our agreed scope.Before we begin, we’ll also agree what advertising copy and creative work is included, which platforms I’ll manage and how often I’ll check engagement.

Is everything included in one monthly price?Your proposal will separate any initial setup or website project fee from the ongoing monthly management fee.Advertising spend is paid separately to Meta or Google. Hosting, domains and paid software subscriptions are also additional. You’ll know what’s included and what you’ll pay before agreeing to proceed.

Do I need a new website to choose a marketing package?No. Essential and Plus can work with your existing website, although I may recommend improvements if it makes enquiries or purchases difficult.Complete is for businesses that also need a new Wix website or an agreed refresh. The website is an initial project, while advertising, engagement and email campaigns continue monthly. Further website changes are quoted separately.